Google Hopes Mobile Ad Rates Beat Desktop Standard
Investors and online advertising experts may want to consider for a moment what, exactly, has contributed to Google’s stupendous financial success (current market cap: $180 billion). Now consider this: Google thinks mobile ad rates might surpass what’s come to be deemed the industry standard.
According to Reuters, Vic Gundotra, a vice president of engineering at Google, announced during a webcast, “We hope and believe that there’s even a chance that we could exceed desktop in the future.” Read the full story here…
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Tagged with: Google • Google News • mobile ads
Filed under: Mobile Advertising
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